After we had a brief conversation with the client and analyzing their current digital presence. We listed down the scope of work and created a full 3 Months blueprint step-by-step plan. List of thing we started working on
The company doesn’t have any existing data, so we choose to generate Lead through:
We did A/B testing between Facebook and Google to see which platform gives us relevant leads, we will opt for that platform. We did A/B testing within Facebook Lead Generations Ads and Google Search Ads, and we created two sets of communication in language to check which connection gives us high CTR (Click through Ratio). Languages are:
And we use Google Display ads for Re-marketing to the users who visited White Lilly website but did not responded to the forms by filling their information. This is done so that the conversion rate increases.
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